Sunday, January 24, 2016

Neuromerchandising Group Lauds Chuck Spezzano

Chuck Spezzano is mentioned in this speaker profile for Bert Martin Ohnemüller who is one of the people behind something called the Neuromerchandising Group.

http://neuromerchandisinggroup.com/wp-content/uploads/2015/04/Speaker-Profile-BMO.pdf




2 comments:

Harry Regan said...

"Merchandising" is the key word here. And think about this. What exactly does Chuck merchandise?

Yorick said...

Another example of Spezzano being mistakenly identified as a "psychologist"

"It is only when both parties feel comfortable that today 's important message comes from Quality, authenticity and credibility at the customer. Inspired by the great visionary and Psychologist Chuck Spezzano, the entrepreneur Ohnemüller sees himself as a "lifelong student" for Leadership"

Spezzano has always been a follower, never a leader. Also, he has never been a "psychologist."

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