The prescription for being a New Age guru is the following: 1) Create verbiage that appears profound but that is otherwise meaningless. People will attribute their inability to understand your sentences to their own failings rather than to your charlatanism; 2) Be charismatic and self-confident in your delivery, and perhaps deceive yourself as to the veracity of your words. In the immortal words of George Costanza, one of the central characters of the classic sitcom Seinfeld: “Jerry, just remember, it’s not a lie if you believe it.”
https://www.psychologytoday.com/blog/homo-consumericus/201410/new-age-gurus-dispensers-nonsense
Chuck Spezzano is called a "guru" numerous times by his followers:
http://psychologyofvision.blogspot.com/2016/09/guru-chuck.html